Dead of Winter? – Listing your Home

January – the month of new beginnings and cherished memories.  It is a fresh start, a new chapter.  A time for reflection and resolution.

The first month of our calendar year was named by the Romans after Janus, the god of change, transitions, and beginnings.  Janus had two faces – one looking forward, the other backward.  He had the ability to watch entrances and exits, but symbolically, it signaled the need to balance our hopes for tomorrow with a keen awareness of what happened yesterday.  Think about it…

Many considering selling their homes in the islands assume they should wait until Spring to list when the tourists arrive.  Some sellers even opt to take their homes off the market for the Winter months.  The thought process includes thinking homes show better in the Spring.  Unfortunately, many assume incorrectly that homes do not sell in the Winter. This school of thought makes for low inventory…

However, low inventory is nothing short of fantastic for sellers.  Basic economics of supply and demand tells us that most things sell for more money when there is less of them available.  It has been proven time and time again this applies to housing. https://www.sanjuansre.com/listfall

Today’s serious buyers look at listings pretty much all day, every day.  They have apps on their phone, get listings texted and emailed to them, and simply don’t care about the time of year.  In fact, many want to purchase prior to Spring to have time to make their new house a home.  Listing in January makes for a captive audience!